Practicing good crisis management is most often preemptive. It is important to burnish your reputation as a good corporate citizen in order to bank residual reputation capital if and when you might need it.
We believe the ability to deal effectively with any crisis situation is to help frame a narrative and indicate clearly and honestly why resolution is important not only to to us, but to the communities we live in and serve. Framing a crisis consistently within corporate or institutional priorities is essential to projecting genuine concern and resolution to fix any crisis. At MP+C we help you manage through a crisis situation by fully integrating with your in house and contracted resources with an eye toward resolution and reputational restoration.